Let the World See
Your Blue Travel Brand
With nearly a decade of ocean content expertise, we are the most influential dive travel media platform in the Traditional Chinese market. From content curation and international expos to travel platforms, we craft comprehensive, precise, and impactful marketing solutions for you.
Get in TouchThe most comprehensive ocean content platform in the Traditional Chinese market, delivering the most impactful marketing channel for the dive travel industry through nearly a decade of deep cultivation.
BlueTrend was founded in 2017 as an independent media brand under "Dive Into the Deep Blue Co., Ltd." Since its founding, we have continuously documented global dive travel destinations, marine conservation issues, and diving industry trends through in-depth written coverage and high-quality visual content. With over 721 original articles, hundreds of videos, and an active community, we have become the go-to information source for dive travel consumers.
Publications
Physical publications including Diving Into Taiwan, the Ocean Natural History series, and regional dive maps
Award-Winning
Taiwan Outstanding Sustainable Youth Award, Ocean Lens Film Competition Grand Prize, Digital with Purpose Awards – Biodiversity
AI Ocean Data Power
Independently developed the AI Ocean species identification platform, accumulating 9,000+ citizen scientists and 19,000+ data entries
Professional Team
Comprising senior dive instructors, underwater photographers, Golden Bell Award-winning directors, and digital marketing experts
Travelogue — Featured Travel Reports
Field reports written and shot first-hand by our editor — from the Maldives, Palau and the Similan Islands to Okinawa. Each piece reflects the kind of travel content production capacity our partners can rely on.
Is Malapascua Really Worth the Journey? Thresher Sharks Up Close, Gato Island Macro in Full — Resort Stay Unboxed!
Bali Diving | The Complete Guide to Tulamben Wreck Diving — USAT Liberty, Drop Off, Night Diving, and More, Even Beginners Can Conquer It All!
Similan Islands Liveaboard Diving: The Complete Guide — Richelieu Rock Fish Explosions, All-You-Can-Eat Spicy Hot Pot on Deck, a Diver's Ultimate Dream!
A New Way to Dive the Maldives: Tiger Shark Action Just 15 Minutes from the Airport — All-Inclusive Overwater Bliss on a Budget!
A New Way to Dive the Maldives: Unveiling Top Dive Sites and the Charm of Local Islands
Maldives Diving on a Budget | AirAsia Transit Guide: Local Island Transport, Baggage Check-In & Ferry Transfer Tips
Palau Red Snapper Spawning: A Sustainable Dive Trip Dancing with the Pulse of Nature
Exploring Mikomoto: Where Hammerhead Shark Diving Meets Community Revitalization
International Expo Experience Representing Taiwan at Asia's most important dive expos, showcasing Taiwan's diving excellence to international markets
In recent years we have assisted the Tourism Administration, MOTC to promote Taiwan's diving environment at international expos such as ADEX in Singapore and DRT in Hong Kong, building extensive international expo execution experience.
ADEX BIG BLUE LEGACY
Commissioned by the Tourism Administration, MOTC as the Taiwan Pavilion media partner, coordinating 13 dive seminars, building a bilingual online exhibition website, and helping 11 licensed Taiwanese dive operators gain exposure on the international stage.
Hong Kong DRT Dive Show
Commissioned by the Tourism Administration, MOTC as the Taiwan Pavilion media partner, inviting 3 Hong Kong guests familiar with Taiwan's diving environment to share their experiences, attracting more divers from Hong Kong and South China to visit Taiwan for diving activities.
Telling stories through visuals, immersing audiences in the allure of the ocean
Our team includes Golden Bell Award-winning directors and senior underwater photographers, offering one-stop video production services from concept and shooting to post-production. Below are some of our recent representative works.
The Dive Travel Content Platform——More Complete, More Transparent, More Secure
tourify.ing is a dive travel content platform co-created by BlueTrend and multiple travel agencies. We found that consumers planning dive travel often face issues of opaque information and inconsistent itinerary quality. The goal of tourify.ing is to become the most trusted travel information portal for diving enthusiasts.
Comprehensive Destination Information
Written by professional dive editors through on-site visits, covering dive site introductions, seasonal recommendations, transportation guides, and local tips.
Transparent Pricing & Itineraries
Partnered with legally registered travel agencies to provide clear cost breakdowns and itinerary details, eliminating hidden fees.
Safety Assurance
All listed itineraries are provided by licensed travel operators covered by travel industry liability insurance, giving travelers peace of mind when booking.
Marketing solutions tailored for dive travel brands
From content production to international expos, from community management to platform exposure, we provide one-stop dive travel marketing solutions.
Content Marketing
- In-depth destination features & experience articles
- Underwater photography & video production
- Social media promotion (Facebook, Instagram, YouTube)
- SEO-optimized content strategy
Expo Marketing
- International dive expo curation & execution
- On-site event planning & seminar coordination
- Online exhibition website development
- Post-expo content extension & coverage
- Cross-border media buying
Platform Exposure
- tourify.ing platform product listing
- BlueTrend website advertising placements
- Newsletter & push notification exposure
- Cross-platform co-marketing campaigns
If you meet the following criteria, we look forward to partnering with you
Dive Resorts / Dive Shops
Do you operate a dive resort or dive center and want to expand your reach into the Traditional Chinese market? Through in-depth content and precision marketing, we can introduce your brand to diving communities in Taiwan, Hong Kong, and the broader Chinese-speaking diaspora, bringing you a steady flow of Mandarin-speaking customers.
National Tourism Promotion Bodies
Are you responsible for promoting tourism for a country or region, and hoping to attract more travelers to your blue economy and marine tourism resources? We have international expo execution experience and mature content production capabilities, and can help you build brand awareness in the Traditional Chinese market.
Begin Your Blue Marketing Journey
Whether you are a dive resort operator or a tourism promotion body, we welcome a conversation about the possibilities of working together. We will craft the most suitable marketing plan tailored to your needs.